I believe in 2008 we set up our first company "IT Couple LTD", it didn't go well, it hit us financially and we almost became a bankrupt (personal), but we made it... somehow. In 2011 (after a short period of having permanent jobs) we got up and decided to close the company (due to accounting issues) and start fresh with a new company (same topic) called "SQL Server Business Intelligence LTD", it wasn't long before we realized the name probably violates a number of policies and we renamed it to "Katie & Emil LTD".
Since 2011 our dream was to provide online training for free, we spend £10,000s in investments and worked day & night to make it work.... and it didn't quite work.
Today, on 12th of January 2018, we have finally decided to separate our dream from our commercial activities, and we are renaming our company (commercial activities) to "Kokoro Intelligence LTD", in order to give space to our second company (our dream) which will be a not for profit company (community interest company) and will be called "Katie & Emil Academy (CIC)".
This should avoid any "conflict of interest" or any misunderstandings, and we can keep it completely separate.
I look forward to our new journey :)